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This week, Barbara Dunkelman, Community Manager of Rooster Teeth, details the journey of how she began working at Rooster Teeth. She and Gus Sorola are Co-Directors of the RTX Event, a fan and industry gaming conference hosted by Rooster Teeth in Austin, TX. The Event in 2014, featured over 30,000 attendees. Barbara chats about what it’s like interacting with Rooster teeth’s impassioned fans both online at RTX.

Barbara tells Ryan what she’s learned working for Burnie Burns and the story about she found herself working at Rooster Teeth, after growing up a fan of the series Red vs. Blue in Canada. She also talks about what it’s like voicing the character Yang in the Rooster Teeth anime-series RWBY, and gives Ryan pointers on what makes a good pun. Finally, they discuss Lazer Team, the recent IndieGoGo crowdfunding campaign, where Rooster Teeth shattered film crowdfunding records by raising over $2.4 Million dollars.

Listen to Ryan’s podcast with Guest Burnie Burns, Founder of Rooster Teeth: http://bit.ly/1fF7LFJ

Please subscribe to The Influencer Economy  on Stitcher and on iTunes

Follow Barbara on Twitter: https://twitter.com/bdunkelman

Find Barbara on the Rooster Teeth site: http://www.roosterteeth.com/barbara

Learn more about the RTX Event: http://rtxevent.com/home.php

Rooster Teeth’s Lazer Team: https://www.indiegogo.com/projects/lazer-team-by-rooster-teeth

Watch Episode 1 of RWBY: http://www.youtube.com/watch?v=-sGiE10zNQM

Barbara in the Daily Dot Ryan referenced:


In this episode you’ll learn:

  • What makes a good community manager
  • How to create a community of lifetime fans
  • How Barbara Dunkelman got started at Rooster Teeth
  • What makes the RTX Event special
  • What is the anime series RWBY
  • What is the machinima series Red vs. Blue
  • What it’s like working at Rooster Teeth